Introduction & Purpose: We are currently undertaking research on the alco-beverage industry. Theresearch intends to understand the perceptions of consumers, like yourself.Process: For this purpose, we are interviewing people like yourself and requesting them toparticipate in a survey on these issues. The online survey would take around 10-15 minutes. If youagree to participate, we will ask you to respond to some questions. As we will be requesting you toparticipate in the consumer research in days to come and we will contact you more than once andwe hope this would not be a concern.Benefits: We would ensure that you are compensated for the time and effort that has gone incompleting each round of survey.